IMC, Gift For Life fundraiser supports World Central Kitchen

International Market Centers and Gift For Life are joining forces to raise funds for crisis-related hunger relief. The “Come Together” fundraiser benefits World Central Kitchen’s efforts to provide fresh meals to displaced Ukrainian families and runs until August 1.

“As the crisis in Ukraine escalates and as the need for food resilience programs is felt worldwide, we encourage the industry to come together to support the valuable work of Chef José Andrés and World Central Kitchen,” said Bob Maricich, IMC chief executive officer. “By placing orders with participating gift and home furnishings brands – online and in-person – buyers and sellers can make a difference for communities in need.”

The summer event will raise funds in three ways: JuniperMarket will donate $5 per order (up to $5,000) through August 1; IMC’s markets in Atlanta and Las Vegas will match donations (up to $5,000) and participating vendors will donate a portion of proceeds from at-market sales. (A full list of participating vendors will be available soon. Vendors interested in participating can email cometogether@giftforlife.info for information). Direct donations also will be accepted online at https://donate.wck.org/fundraiser/3931045. A fundraising goal of at least $25,000 is set for this program.

All “Come Together” funds will be directed to World Central Kitchen’s #ChefsForUkraine program, which has served more than 27 million meals across eight countries since Russia invaded Ukraine on Feb. 24. Through the program, World Central Kitchen provides hundreds of thousands of daily meals and has taken 12 million pounds of food to more than 3,000 distribution sites across Ukraine to provide fresh meals to Ukrainian families fleeing home, as well as people remaining in the country. Working at a 24-hour pedestrian border crossing in southern Poland, World Central Kitchen began serving hot, nourishing meals within hours of the invasion, and now is serving round-the-clock dishes at eight border crossings across the country. Additionally, the charity supports local restaurants preparing meals in cities across Ukraine, including in Odessa, Lviv and Kyiv. Teams are also on the ground serving thousands of meals every day in Romania, Moldova, Hungary, Slovakia, Spain and Germany.

To incentivize order-writing on JuniperMarket, as well as individual contributions, IMC will award Atlanta Market and Las Vegas Market hotel and dining prizes to donors.

Through June 15, buyers and sellers can qualify to win by either donating online at https://donate.wck.org/fundraiser/3931045, or placing JuniperMarket orders. Winners, who will be randomly selected from all eligible participants, will receive one of seven prizes connected with the summer 2022 markets:

  • Atlanta Market (July 12-18 at AmericasMart Atlanta)
    • Hotel Indigo – two-night accommodations and breakfast for two
    • Hyatt Regency – two-night accommodations and breakfast for two
    • Westin Peachtree Plaza – two-night accommodations and breakfast for two
    • Marriott Marquis – two-night accommodations and breakfast for two
  • Las Vegas Market (July 24-28 at World Market Center Las Vegas)
    • $150 dining credit at Oscar’s Steakhouse at the Plaza Hotel
    • $200 dining credit at Bazaar Meat by José Andrés at the Sahara Hotel
    • Two complimentary tickets to either a Gordie Brown Show or a 52 Fridays show at the Golden Nugget Showroom, plus $100 dining credit for the Salt Grass Steakhouse

From June 15 through August 1, buyers and suppliers donating directly at https://donate.wck.org/fundraiser/3931045 or placing orders on JuniperMarket will be eligible to win hotel and dining prizes for IMC’s winter 2023 markets. Seven winners will be randomly selected from all eligible donors to receive one of the following prizes:

  • Atlanta Market (January 10-16, 2023, at AmericasMart Atlanta)
    • Hotel Indigo – two-night accommodations and breakfast for two
    • Hyatt Regency – two-night accommodations and breakfast for two
    • Westin Peachtree Plaza – two-night accommodations and breakfast for two
    • Marriott Marquis – two-night accommodations and breakfast for two
  • Las Vegas Market (January 29-February 2, 2023, at World Market Center Las Vegas)
    • $150 dining credit at Oscar’s Steakhouse at the Plaza Hotel
    • Two complimentary tickets to either a Gordie Brown Show or a 52 Fridays show at the Golden Nugget Showroom, plus $100 dining credit for the Salt Grass Steakhouse
    • $200 dining credit at Bazaar Meat by José Andrés at the Sahara Hotel

Las Vegas to feature Ukrainian companies

See Also

While it may seem that World Central Kitchen’s Ukrainian efforts are far away, the global nature of the gift, home decor and furniture industry means that some of those impacted are participants in IMC’s community of brands.

Seven Ukrainian furniture manufacturers will be featured in a special showcase, The Ukrainian Pavilion, within the B2 Furniture Temporary Exhibits at Las Vegas Market this summer. The Ukrainian Pavilion will present chairs, tables and sofas, as well as bedroom and living room furniture.


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